SEO Backlinks Specialist
Key Responsibilities:
Backlink Building:
- Develop and execute a results-driven backlink strategy to boost domain authority and search engine rankings.
- Identify and secure high-quality link-building opportunities through outreach, guest posting, and content collaborations.
- Build multiple authoritative backlinks daily while maintaining quality and relevance.
On-Page SEO:
- Work closely with the content team to enhance on-page elements, including keyword placement, meta tags, internal linking, and content structure for better search visibility.
Technical SEO:
- Conduct regular audits to identify and resolve technical SEO issues affecting website performance.
- Optimize site speed, mobile-friendliness, and site structure to improve search engine rankings.
Link Profile Management:
- Monitor and analyze the backlink profile to ensure diversity, relevance, and quality.
- Identify and disavow toxic links to maintain a strong and healthy backlink profile.
Reporting & Analytics:
- Track, measure, and report on backlink performance using SEO tools like Moz, SEMrush, and Google Analytics.
- Provide insights and recommendations to enhance SEO strategies.
Qualifications:
- Minimum 3 years of experience in SEO with a strong focus on backlink building and off-page SEO.
- Proven ability to consistently build high-quality backlinks that improve domain authority and rankings.
- Expertise in on-page SEO best practices, including keyword optimization and metadata enhancements.
- Strong grasp of technical SEO, including site speed optimization, mobile-friendliness, and structured data.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Google Analytics, and Google Search Console.
- Excellent analytical skills to interpret data and refine strategies.
- Strong communication skills and the ability to collaborate with content and SEO teams.